Senior Campaign Marketing Specialist

Date: 21-Jun-2022

Location: Mulgrave, Vic, AU

Company: kmartaustr


Brighter Futures Start here


As Australia’s biggest and most loved retailer, we’ve been brightening up everyday life for families for over 50 years. At our stores, distribution centres, and offices in Australia and New Zealand. All around the globe. Our diverse and inclusive 47,000 strong team come together for a common cause. Giving families easy access to our on-trend products and incredibly low prices – it’s the heart of everything we do.


As a leader in the retail market, we’re optimistic about our future and yours. We’re relentless in our pursuit for results, but changing at a rapid rate, giving you challenging work that you’ll be proud of. We celebrate your uniqueness and individuality. Because at Kmart it’s not just what you do, it’s who you are that makes every day living brighter.


Join the team


We have an excellent opportunity for a Senior Campaign Marketing Specialist to join our highly collaborative and fun Marketing Team. The role reports to the National Communications Manager and is responsible for optimising marketing campaigns and leading and mentoring one direct report. This is a varied role requiring both strategic and operational capabilities.

The role is newly created, offering the chance to make your mark and shape it as your own.


What you’ll be doing

  • Deliver marketing campaigns end to end

  • Apply insights, learnings and critical thinking when planning and optimising campaigns

  • Engage all key stakeholders throughout activity process

  • Develop and optimise go to market plans that drive transactions and improve customer participation

  • Deliver timely and actionable post implementation reviews for campaigns


To be successful in this team you will have:

  • Tertiary qualifications in Marketing or related Business discipline

  • Marketing experience in a fast-paced environment - retail experience highly regarded

  • Experience with coordination of marketing communication channels

  • Ability to translate customer and business insights into effective campaigns

  • Good understanding of the creative and media planning process

  • Highly numerate with strong analytical skills

  • Ability to work cross functionally and engage stakeholders

  • Experience leading a team


Benefits we’ll offer you:


  • A dynamic learning and support program

  • Competitive remuneration

  • Flexible working through our Flex Where, Flex When, Flex Well policy

  • A discount card for Kmart, Target, Officeworks and Bunnings, plus other benefits

  • An inclusive, fun recognition program

  • A bonus program (where eligible)

  • Development opportunities across Kmart Group (comprised of Kmart, Target and Catch) as well as the broader Wesfarmers Group.

  • Supportive leadership team and group culture

  • Free secure office parking

  • Clear career pathways and opportunities to develop your skills within retail


We’re here to make everyday living brighter


From humble beginnings in Burwood East, Victoria, in 1969, we’re now an essential part of 300 communities, and proud of it! From bedding to apparel to kitchenware and beyond. We’re designing and creating the products people reach for every day. 


In-store, online, or Click & Collect – getting the products we love into the hands of happy customers is what we aim to do best. From the remote outback to coastal towns and big cities, and everywhere in-between. We’re progressive in our pursuit to create seamless customer journeys for satisfied shoppers.


A place you can belong


At Kmart, we celebrate the rich diversity of the communities in which we operate and are committed to creating inclusive and safe environments where all our team members can contribute and succeed. We believe that all team members should feel valued, respected and safe irrespective of your gender, ethnicity, indigeneity, religious beliefs, education, age, disability, family responsibilities, sexual orientation and gender identity and we encourage applications from all candidates.


We believe that everyone should have the opportunity to do well when applying or working at Kmart, therefore we encourage you to let us know by emailing if you would like any adjustments.


As part of our recruitment process, we will be conducting Pre-Employment Checks with our successful candidates – this will include a police check.  Talent Acquisition will provide further updates to candidates as they progress through our recruitment process.



“We are a 2022 Circle Back Initiative Employer – we commit to respond to every applicant”