Senior Specialist - Brand, PR and Social

Brighter Futures Start Here

As Australia and New Zealand's biggest and most loved retailer, we’ve been brightening up everyday life for families for over 50 years. At our stores, distribution centres, and offices in Australia and New Zealand. All around the globe. Our diverse and inclusive 47,000 strong team come together for a common cause. Giving families easy access to our on-trend products and incredibly low prices – it’s the heart of everything we do.

As a leader in the retail market, we’re optimistic about our future and yours. We’re relentless in our pursuit for results, but changing at a rapid rate, giving you challenging work that you’ll be proud of. We celebrate your uniqueness and individuality. Because at Kmart it’s not just what you do, it’s who you are that makes every day living brighter.

Join the team

We have an exciting opportuntiy for a Senior Specialist - Brand, PR and Social to execute the brand requirements in-line with direction from Senior Manager, Brand Partnerships across all touch points, ensuring alignment to creative platform and visual identity, and delivery against commercial, customer and brand objectives. You will translate customer and business insights into effective brand campaigns, with strong attention to detail and the ability to think big picture!

What you’ll be doing

As a Senior Specialist - Brand, PR and Social working for Kmart you will:          

• Support execution of brand strategy across all external and internal touchpoints with alignment against creative platform and visual identity
• Deliver brand campaigns that meet commercial, customer and brand objectives and are distinctly Kmart
• Support the execution and administration of organic social media channels and PR activities
• Improve brand governance and business alignment by supporting internal initiatives related to the brand to ensure consistency and alignment, such as internal briefs from other departments
• Drive brand consistency across all external and internal touchpoints
• Execute marketing activity and initiatives (internal and externally) across multiple channels

To be successful in this role you’ll have:

• Qualification in Marketing or related business discipline
• 5 years marketing and communications experience in retail, FMCG or major brands
• Experience in working on competing priorities and the ability to be flexible as business needs change
• Strong understanding and experience in social media, PR and brand principles
• Experience collaborating with stakeholders and extensive problem solving skills
• Experience in making a commercial impact, that is measurable and scalable with marketing plans.

Benefits we’ll offer you

• Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.
• A team member discount card that gives you a discount at Kmart, Target and Bunnings
• Access to the Kmart for You benefits program which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health – with over 60 suppliers!
• We want you to feel rewarded for your commitment and hard work that's why everyone gets the opportunity to participate in a bonus program
• We offer inclusive parental leave, and ongoing support offered though our partnership with Circle In for team members of all backgrounds and family circumstances
• A dynamic learning and support program
• Opportunity to fast track your career through our Mentor Program as a Mentee or Mentor
• A Kudos recognition program, where you are nominated by your peers to spin a wheel, to win a stack of cool prizes
• Great career opportunities across the broader Wesfarmers Group

We’re here to make everyday living brighter

From humble beginnings in Burwood East, Victoria, in 1969, we’re now an essential part of 300 communities, and proud of it! From bedding to apparel to kitchenware and beyond. We’re designing and creating the products people reach for every day. In-store, online, or Click & Collect – getting the products we love into the hands of happy customers is what we aim to do best. From the remote outback to coastal towns and big cities, and everywhere in-between. We’re progressive in our pursuit to create seamless customer journeys for satisfied shoppers.
 

A place you can belong

At Kmart, we celebrate the rich diversity of the communities in which we operate and are committed to creating inclusive and safe environments where all our team members can contribute and succeed. We believe that all team members should feel valued, respected and safe irrespective of your gender, ethnicity, indigeneity, religious beliefs, education, age, disability, family responsibilities, sexual orientation and gender identity and we encourage applications from all candidates.

We believe that everyone should have the opportunity to be their best, when applying for a role or working at Kmart. We encourage you to tell us about any workplace adjustments that you would like.

If you would like to explore a career with Kmart and this sounds like the perfect role for you – apply now!

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